Lush greens…blue skies…fresh air…scenic views…serene surroundings…laid back lifestyle, all within 45 minutes of busy Makati City?

That’s right! Nestled amid the backdrop of Mt. Makiling and Laguna de Bay, Ciudad Verde Calamba offers that kind of easy living atmosphere to all its residents while providing the convenience of being near major business districts such as Makati and Alabang. It’s an ideal home hideaway for those working in the city who wants to come home to the serenity of the countryside every single day.

Ciudad Verde Calamba sits along the Maharlika Highway, just after the South Luzon Expressway exit going to Batangas City.  The prime real estate development is a project of the country’s leading subdivision realtor, Sta. Lucia Realty and Development, Inc. (SLRDI), in partnership with AFP Retirement Service Benefit System (RSBS). Ciudad Verde Calamba is exclusively marketed by the Fil-Estate Group of Marketing Companies.

“Real estate development is all about location, location, location! And it doesn’t get any better than Ciudad Verde Calamba.  Its location brings one closer to nature and the climate is quite cool.  Yet, it’s an easy drive away from key business centers,” Exequiel Robles, SLRDI Chief Executive Officer and President, said.

Robles also disclosed that for its March 6, 2010 launch, Ciudad Verde Calamba offers more than 22 hectares of prime realty development, expandable to a 120 hectare project.

A sense of history

Calamba, Laguna is home to the country’s national hero Dr. Jose P. Rizal.  His much publicized childhood and growing up years in Calamba was a significant factor in his intellectual development.  He grew up to become one of the most esteemed Asian intellectuals who ever lived.

“Ciudad Verde Calamba is ideal for starting families to raise their kids.  Amid the peaceful surroundings, a complete community arises, with a mall and ample commercial lots to provide a growing family all the services and produce it needs,” Liza Hizon, RSBS Marketng and Project Manager, explained.

The same sense of calmness and independence that enhances good child rearing during Rizal’s time is what Ciudad Verde Calamba proposes to achieve with its development.

A sense of the traditional

Meanwhile, Ma. Rosalinda ‘Boots’ Aquino, President of Fil-Estate Group of Marketing Companies, said, “Ciudad Verde Calamba’s lot sizes, from 130 sqm to 150 sqm, are big enough for a good-sized house, yet they are very affordable. It is a perfect investment where OFW families (overseas Filipino workers), starting couples or even those moving up in their careers can place their hard-earned money.”

“It’s very expensive to buy lots within Metro Manila nowadays.  Most of the urban developments are condominium-type developments.  There are still many Filipinos who would opt to build a house on a lot for their growing families and live in traditional communities,” Hizon added.

Robles explained SLRDI’s ideals for Ciudad Verde Calamba, “With this project, we hope to provide Filipinos the opportunity to raise their families in a traditional community.  With the Filipino family in mind, a complete community is at the heart of Ciudad Verde Calamba development. Sta. Lucia Realty has always envisioned for the Filipino family to be together, living comfortably and worry-free.”

A sense of modernity

Of course Ciudad Verde Calamba has the full amenities of a modern community:  Landscaped entrance gate, a clubhouse, basketball court, swimming pool, paved sidewalks, concrete curbs and gutters, centralized water system, an electrical system, underground drainage system, landscaped open spaces and others.  And, with the intended commercial establishments inside the development, residents need not go far to get the latest in services and products.

Wide concrete road networks, which add to the comfort of living in Ciudad Verde Calamba, will help ease the motor traffic inside the community—a welcome respite from the bumper-to-bumper, hyper-honking city streets.

Aquino noted that “working in highly urbanized areas brings a lot of stress to individuals and families.  That’s why when residents reach the comforting confines of Ciudad Verde Calamba, a deep sense of ease and stress-free living takes over.  It is when one could say, ‘Yes! All my hard work is paying off!’”

A sense of the ideal

Not too many real estate developments can claim that theirs is the ideal place for Filipino families to live in.  Ciudad Verde Calamba strives to be that ideal residential community for the Filipino family:  well-planned, priced-right, and strategically-located.

Robles described the entire realty project in a nutshell, “All this planning and development leans toward only one objective; and that is to create a safe and relaxing community in serene surroundings that is a suitable place to raise a good family.  Ciudad Verde Calamba will definitely be a thriving community for the Filipino family.” (end)

PHOTO CAPTIONS

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Ciudad Verde Calamba’s safe environment and peaceful surroundings are perfect for raising a family in a traditional community.

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Residents are provided with the amenities of a modern community to ensure a complete and comfortable lifestyle.